Jew glue dating
We have honed in on the demographic of Jews in their late teens, 20s and 30s, and those in their early 40s because we believe that, frankly, it's the place where you can see the greatest impact in the shortest time frame.When young Jews graduates from college, they begin to make the most central life decisions that affect the rest of their lives — where they live, where they work, who their friends are, and who they'll be in relationships with.
The lay leadership understood that in this new Jewish community that we were building, we needed to see our role differently in order to be successful. We then went out about writing a plan, setting priorities, reimagining everything we did and how we did it, and bringing in exciting new leadership — professional and lay — that not only believed in this vision, but were also capable of implementing and realizing it.If we can have an impact on young Jews at that point in time, it will enhance their Jewish lives and make it easier for them to engage Jewishly for the rest of their lives.Beth: Can you talk more about relationship-based engagement, specifically? Jay: One of my “rabbis” was Steve Jobs, who understood how to make technology a part of life, and created this (mostly) healthy dependency between the individual and technology.We all have to make one-plus-one look like not three but like five. And then individually and collectively, we decide what we are going to accomplish and what everybody around the table needs to be successful.Beth: I imagine that the Federation you inherited was slightly different from today’s Federation.Among themes our Jewish Education & Engagement department is looking to explore is: What are the new institutions and approaches needed to build 21st-century Jewish life?
We have already shared our own perspective on this engagement business, what Federations are doing in this space, and why it matters.
As Jews have assimilated as Americans and become successful, and as the world has simultaneously become more global, we have seen that those two premises are not successful strategies to build community.
We have to create a value proposition that encourages Jews of any age to feel that being Jewish and doing Jewish adds value to their lives and makes them feel fulfilled.
Wherever something doesn't exist, we have to create it.
But that doesn't mean we have to own it forever.
Here, we turn to Jay Sanderson, president and CEO of The Jewish Federation of Greater Los Angeles, to explore similar ideas.