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Disturbingly, scam artists seem to have taken a liking to the platform.
Dating apps designed for heterosexuals also have to deal with the "message onslaught" problem, as Ann Friedman noted for New York magazine.Women tend to get messaged much more frequently than men on online dating services, and if their inboxes are so full as to be actually unmanageable, the service becomes worthless.Being able to control who sends you messages means Tinder evades that problem. The most famous of these is probably Humanitarians of Tinder, which collects images of Tinder users whose photos portray them interacting with poor residents of developing countries, presumably in an attempt to show off their own empathy for the less fortunate. But my personal favorite is Adam Langlois's Hello Let's Date, where he manages to turn Tinder into a platform for dark, vaguely surrealist jokes, mostly at his own expense.Tinder cofounder Justin Mateen has said that in the early days of the app, over 90 percent of users were between 18 and 24, so it's been getting older over time.That 18-24 figure includes many college students, and a number of observers have argued that Tinder is noticeably changing the dynamics of college dating at a number of campuses.Matches with whom you share Facebook friends or interests show up earlier.
At any given moment, the main page of Tinder will show a potential match, whose images, interests, mutual friends, and description one can browse.
Mindy Lahiri and Danny Castellano of The Mindy Project in their Tinder profiles/ads for the show.
Probably the funniest problem Tinder's run into is that it's become so popular with celebrities that they've had to implement verification for notable users, so that, say, Lindsay Lohan (a confirmed Tinder user) doesn't have to convince matches that she is, in fact, Lindsay Lohan.
Indeed, a 2013 survey by marketing firm Session M found that less than 20 percent of Tinder users state that they use the app primarily because they're "looking for a quick hookup," an answer beaten by "I'm just curious," "it's entertaining," and "looking for a relationship" (of course, the app has grown and changed a lot since 2013).
Users build profiles by importing photos and interests from their Facebook accounts, and tell the app the genders, age range, and geographic radius they want to get matches from, and then the app starts producing matches fitting the search criteria.
Each match appears looking initially like the picture below on the left, from which one can pull up profile details, which display like the screen on the right: Users have two options when presented with a potential match: swipe right on the phone/tablet's touch screen (or, alternately, press the button with a heart on it) to signal interest in meeting the match; or swipe left (or press the button with a red X on it) if not interested.