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The report goes on to say: “62% reported being more likely to purchase from the site again.A further 38% of respondents said they had made their purchase due to the chat session itself.
In fact, live chat provides a simple way to connect with customers who spend a good deal of their money online.But a conversation with Mindy Harvey, head honcho-ess of earphone maker Ultimate Ears, revealed that there’s no licensing fee involved at all in making either accessory.So let’s recap: The headphone jack is recessed, requiring an adapter or a straight plug with a small enclosure.If you want to get started on live chat today, be sure to scan this list of chat software reviews.There are plenty of great options when it comes to live chat software, so choose the program that offers the best interface and simplest integration into your website. About the Author: This guest post is written by Lior Levin, a marketing professional who advises for a neon sign store that provides custom made neon signs, and who also works for a psd to html company.The trouble with online shopping is that many customers are disconnected from someone who can answer their questions in real time with precision.
Rather than watching potential customers click away from their e-commerce sites, many businesses have been adding live chat support.
A study called “Making Proactive Chat Work” that was conducted by Forrester Research found the following: “Many online consumers want help from a live person while they are shopping online; in fact, 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer.” An online chat system provides customers immediate access to help.
Wait times are often much less than a call center, and customers can easily multi-task while waiting.
Additionally, the pain of having to dial a 1-800 number and navigate through a maze of numeric options is non-existent.
An ATG Global Consumer Trend study found that 90% of customers consider live chat helpful and an survey found that 63% were more likely to return to a website that offers live chat.
Besides finding the right software, companies using live chat will need to provide specialized training for their employees.